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We only buy source-verified, beef, bison and chicken from ranchers who guarantee us meat and poultry that's raised without added hormones and antibiotics. Our meat and poultry is not blended with ingredients that do not meet our stringent standards of purity. Here's what we mean by our "Promise of Purity." * No animal byproducts, those secondary slaughterhouse products that are not generally consumed by humans - such as lungs, spleens, brains, blood, beaks, feet and feathers. * No added growth hormones that make farm animals grow more quickly. * No antibiotic-fed protein. Antibiotics are routinely used on factory farms where overcrowded conditions can promote disease in animals; our sources raise their livestock and poultry in a humane manner. * No rendered meats such as beef, chicken, or byproduct meals. Rendering is a high-temperature process to separate protein and fat that uses slaughterhouse scrap, as well as animal tissue from dead, dying, diseased, or disabled animals. * No factory-farm meat or poultry tells you we're committed to providing your pet with exceptional nutrition that comes from pure protein. Supporting rural farms by using locally and regionally raised animal protein sources helps keep our natural environment and our rural communities healthy and vibrant. * No artificial colors, flavors, or preservatives. Such additives are unnecessary when a pet food delivers sound nutrition with great taste.
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